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麥克利學(xué)院

麥克利學(xué)院-數(shù)字媒體學(xué)士-數(shù)字和社交媒體營(yíng)銷

Bachelor of Digital Media - Digital & Social Media Marketing(本科)

院校名稱麥克利學(xué)院
院校排名N/A

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專業(yè)概況
所屬院系
中國學(xué)生入學(xué)要求
課程信息

專業(yè)概況

在這里學(xué)什么？

A Bachelor of Digital Media from Macleay will have you exploring creative and strategic problem solving, online storytelling, social media and content strategy development in a hands-on learning environment.

How you'll learn

Designed and taught by industry professionals, this course focuses on innovative practices and hands-on learning.

You’ll get the opportunity to work both independently and in groups to create real-life projects that test your skills and knowledge. Small classes feature personalised teaching that nurtures each student’s unique strengths.

You’ll develop and design digital content for social media platforms, blogs and websites, create digital photos and online videos, and manage projects like digital marketing initiatives, social media campaigns, interactive websites and mobile apps.

Potential job opportunities

Communications Manager
Digital Account Manager
Digital Content Producer
Digital Content Creator
Digital Copywriter
Digital Designer
Digital Marketer
Digital Strategist
Multimedia Specialist
Social Media Manager
Interaction Designer
Web Designer
User Experience Designer

Digital & Social Media Marketing

Turn your love for social media into a dynamic career. Learn the foundational principles of marketing and apply them to digital campaigns and projects as you study topics like consumer behaviour and applied marketing psychology.

Job opportunities include:

Digital Marketing Coordinator
Social Media Community Manager
Communications Coordinator
Marketing Assistant

所屬院系

中國學(xué)生入學(xué)要求

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Applicants with Recent Secondary Education (within the past two years): Secondary Education Applicants must have completed an Australian Senior Secondary Certificate (Year 12) equivalent qualification within the last two years. Applicants with Vocational Education & Training (VET) Study: To gain entry to the Bachelor of Business, VET Applicants must have completed a relevant VET qualification at Certificate IV level or higher within the last five years. All applicants must present evidence of their VET qualification(s) and academic results. Applicants with Higher Education Study: To gain entry to the Bachelor of Business, Higher Education Applicants must have undertaken a relevant tertiary qualification within the last five years. All Higher Education Applicants must present evidence of their qualification(s) and academic results. English Language requirements: IELTS Band Score: 6.0; Cambridge CAE Range: 52-57; Pearson Academic Range: 48-52; TOEFL IBT Range: 60-78.

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課程信息

學(xué)制：全日制(3 年)

學(xué)費(fèi)：A$20,800.00 (￥ 103,954) /年

開學(xué)時(shí)間：2022六月28日, 2022十月25日

申請(qǐng)截止日期：

留學(xué)地點(diǎn)：Sydney CampusLevel 2, 28 Foveaux Street,SURRY HILLS,New South Wales,2010, SYDNEY, Australia

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