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薩?？舜髮W(xué)-公共關(guān)系學(xué)士

BA, BS in Public Relations(本科)

專(zhuān)業(yè)概況

在這里學(xué)什么？

What's it take to succeed in PR? Image is almost everything, but there's a lot you'll need to learn. Suffolk University's public relations major will ground you in the business—and the art—of crafting attention-getting, thought-provoking campaigns that make a difference.

You’ll begin by learning the foundations of public relations, including its history, theory, trends, and practices. You’ll take courses in professional writing, digital and social media, web design, and event planning and promotion. All of this leads to advanced courses in planning public relations campaigns for corporate or nonprofit class clients.

You'll learn from professors with extensive experience in the field. At Suffolk, it's easy to gain hands-on experience of your own, too: Our campus is enviably close to Boston's leading PR firms and media organizations—employers who routinely hire Suffolk students as interns.

Learning Objectives

  • Develop an understanding of the history, theory, and ethical practice of public relations
  • Develop the specific skills of public relations, including research, writing, planning, organizing, speaking, and related activities
  • Examine the interaction between public relations and broader political, social, and cultural contexts
  • Develop an understanding of and ability to use public relations strategies/tactics
  • Working as a team, students are able to construct and implement a public relations campaign
  • Develop the ability to use various social media in the field of public relations
  • Construct and deliver a presentation

Learning Goals

Be prepared for professional careers in public relations, marketing communication, media relations, public affairs, and related fields, as well as for graduate study.

所屬院系

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College of Arts and Sciences

中國(guó)學(xué)生入學(xué)要求

為來(lái)自中國(guó)的學(xué)生設(shè)計(jì)

Students must have high school qualification. English language requirements: TOEFL or IELTS score (TOEFL minimum is a 79, IELTS a 6.5); PTE-Academic with a minimum score of 54; DUOLINGO English Test-DET (Minimum score of 105).

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課程信息

學(xué)制：全日制(126 學(xué)分)

學(xué)費(fèi)：US$41,242.00 (￥ 266,997) /年

開(kāi)學(xué)時(shí)間：2022九月8日, 2022一月18日

申請(qǐng)截止日期：1-Dec-22

留學(xué)地點(diǎn)：College of Arts and Sciences73 Tremont Street,BOSTON,Massachusetts,02108, United States

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