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約克大學

約克大學-MSc全球營銷

MSc Global Marketing(碩士)

院校名稱約克大學
院校排名184

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專業(yè)概況
所屬院系
中國學生入學要求
課程信息

專業(yè)概況

在這里學什么？

The MSc Global Marketing will equip you with an in-depth and critical understanding of marketing theories as they apply to local, national and international environments.

The course stands out from other marketing degrees with its international focus, its emphasis on ethical and sustainable marketing and its formal links with industry.

You'll study a range of contemporary topics based on our leading research, including global marketing, social and ethical marketing, digital marketing and brand management. Our cohort-specific, research-informed teaching is delivered by leading academics and industry experts and is updated year-on-year to reflect the latest thinking.

This course will provide you with the academic knowledge and practical skills to pursue marketing careers in private, public and not-for-profit sectors around the world. Our graduates have gone on to work for organisations such as Nestlé, Accenture, EPSON, and Coca-Cola.

Accreditation

In recognition of the valuable skills our students gain, this course is accredited by the Chartered Institute of Marketing (CIM). Successfully completing the MSc Global Marketing confers Graduate Gateway status, taking you partway towards a professional CIM qualification.

Careers and skills

The specialist skills and insight you'll develop are valued by businesses in virtually every field. This course will provide you with the knowledge and skills needed for management roles in private and public sector organisations around the world.

Our graduates go on to careers in all aspects of marketing and management. Each year, some continue their studies, joining the York Management School doctoral programme.

所屬院系

進入哪個院系學習？

York Management School

中國學生入學要求

為來自中國的學生設計

For a postgraduate taught course such as a Masters, you would normally?need?a Bachelors degree from a recognised institution in a relevant subject. The score you will?need depends on which university you attended in China and which subject you are applying to. Typically you would need at least the equivalent to a UK upper second class honours degree, however some courses will accept lower second class honours degrees. Actual requirements will vary by course: A score of 80 to 85 per cent is considered comparable to a UK 2:1; A score of 75 to 80 per cent is considered comparable to a UK 2:2. If you're a non-native English speaking applicant you must provide evidence of your English language ability.

想申請，但不知道自己能否成功申請這個專業(yè)？

留學監(jiān)理網(wǎng)自2010年以來，服務了大量的學生，積累了大量的真實案例。輸入相應的自身情況如GPA、語言成績、學歷等，留學監(jiān)理網(wǎng)幫你進行1對1精準評估并提供案例參考。